Petrichorium
About Me.
I am a recent graduate student based in Watertown, MA, with a Master's from Emerson College in Strategic Marketing Communications. My time at Emerson was invaluable in gaining new skills and expanding old ones through learning platforms like Tableau and SAS.
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My passions include writing fantasy or mystery short stories and novels, pottery, hiking, fishkeeping, my two adorable cats, and yoga. I am always looking for my next opportunity to expand my skill set and learn more. I am also willing to relocate if desired.
My Education.
2023 - 2025
Strategic Marketing Communications
Emerson College
2016 - 2020
Bachelor of Arts in English & Political Science
Skidmore College
My Work.
(Sept/2022 – April/2024) (Remote)
Communications Coordinator
Alums for Campus Fairness
1. Crafted statements, petitions (+82,825 total clicks, +62.40 million impressions in the last 3 months), blogs, press releases, and email marketing campaigns.
2. Created and delivered various communications strategies for the organization and managed fundraisers and LYBUNT letters. In the last Giving Tuesday, we hit our 50-donor goal and broke our past monetary record of $5,000 from the year before by receiving well over 130% of our past monetary goals.
3. Drafted social media content and employed standardization routines for social media to personalize and standardize graphics and utilized a master social media content calendar, and performed in-depth social media analytics reports.
(Jun/2021 – Aug/2022) (Remote)
PR Specialist
Trevi Communications
1. Created and delivered media lists, pitched to reporters, drafted blogs, press releases, and articles for client publications.
2. Arranged media opportunities with clients and researched award and event submissions for clients.
3. Performed social media marketing and analysis on the client's Facebook, LinkedIn, Twitter, and Instagram accounts.
4. Performed crisis communications as needed.
(Jul/2020 – Jun/2021) (Remote)
Proofreader
Clark + Elbing LLP
1. Proofread published patents for errors and proactively performed Pre-Checks on patents filed at the USPTO.
2. Managed and assigned filings to senior employees in the Practice Systems Department.
3. Downloaded and authenticated filings uploaded to CPI from the USPTO’s Private PAIR database.
4. Provided new hire training as needed.
Technical Skills: Canva, Adobe Creative Suite, Constant Contact, Hootsuite, Slack, Microsoft Office, TEAMS, Google Suites, Twitter Blue, Tableau, Hubspot, Cision, Meltwater, Muck Rack, Qwoted, Talkwalker, SEMRush, Asana, and Meta
Certifications: SEMRush - SEO, Content Marketing, Social Media Analytics, Social Media Marketing; Stukent – Digital Marketing SIMternship; CITI - Social and Behavioral Responsible Conduct of Research & Social & Behavioral Research - Basic/Refresher; Google Analytics 4
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Internships: Comms Fellow - Michelle Wu Re-Election Campaign for Boston City Councilor At-Large; Josh Zakim Campaign for Massachusetts Secretary of State; Allison Gustavson for Massachusetts State Representative (5th Essex)
